🏆 Complete Buyer's Guide · Dog Care Products

2026 Dog Toothpaste for Long Coats: 5 Top Picks

Long coated dogs face extra dental risks from fur trapping debris. See why Virbac C.E.T. enzymatic toothpaste is our top pick for 2026.

PE
ProPawPicks Editorial Team
ProPawPicks Reviewer
Updated

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Virbac C.E.T. Enzymatic Toothpaste, Poultry Flavor ★ Top Pick: Virbac C.E.T. Enzymatic Toothpaste, Poultry Flavor Check Price on Amazon →
80%
of dogs show improved oral health with regular brushing
2-3 times
per week recommended brushing frequency
5-10 minutes
per brushing session for effective cleaning
12 hours
enzymatic protection duration after application
⚡ Key takeaways
  • Best Overall: Virbac C.E.T. Enzymatic Toothpaste, Poultry Flavor. This toothpaste is VOHC-accepted and uses an enzymatic system to reduce plaque and tartar.
  • Best for Sensitive Gums: Petsmile Professional Pet Toothpaste, Chicken Flavor. Petsmile is the only toothpaste with the Calprox ingredient, which helps whiten teeth and.
  • Best Budget: Nylabone Advanced Oral Care Toothpaste, Peanut Butter Flavor. This toothpaste offers good value with a peanut butter flavor that dogs love.
  • Best for Fresh Breath: TropiClean Fresh Breath Oral Care Gel, Peppermint Flavor. TropiClean uses natural ingredients like aloe vera and green tea extract to fight bacteria.
  • Best for Tartar Control: Arm & Hammer for Pets Tartar Control Toothpaste, Beef Flavor. This toothpaste uses baking soda and enzymes to help control tartar and plaque.
At a Glance

Quick Comparison

ProductBest For
Virbac C.E.T. Enzymatic Toothpaste, Poultry F… Best Overall Check price →
Petsmile Professional Pet Toothpaste, Chicken… Best for Sensitive Gums Check price →
Nylabone Advanced Oral Care Toothpaste, Peanu… Best Budget Check price →
TropiClean Fresh Breath Oral Care Gel, Pepper… Best for Fresh Breath Check price →
Arm & Hammer for Pets Tartar Control Toothpas… Best for Tartar Control Check price →

Quick answer

Our top pick for dog toothpaste for long coats is the Virbac C.E.T. Enzymatic Toothpaste. It effectively reduces plaque and tartar with a poultry flavor dogs love, and its enzymatic formula works without brushing for up to 12 hours. For a budget-friendly option, try the Nylabone Advanced Oral Care Toothpaste. If your dog has sensitive gums, the Petsmile Professional Pet Toothpaste is a great choice.

What to consider for Dog Toothpaste For Long Coats

Long-coated dogs often have more debris and bacteria trapped near the mouth due to longer fur. This can lead to dental issues if not addressed. When choosing a toothpaste, consider enzymatic formulas that help break down plaque without vigorous brushing. Also, look for flavors that appeal to dogs, such as poultry or peanut butter, to make the experience positive. Avoid toothpastes with xylitol, which is toxic to dogs. A toothpaste that can be used with a finger brush or soft toothbrush is ideal for long-coated breeds to avoid tangling fur.

What to look for in a grooming product (shampoo, brush, clipper or wipe)

For long-coated dogs, choose a toothpaste that is safe if swallowed and contains enzymes like glucose oxidase to fight bacteria. The toothpaste should have a pH balanced for dogs (around 7.5 to 8) to avoid enamel damage. Look for products with natural ingredients like aloe vera or baking soda for gentle cleaning. Avoid harsh abrasives that can wear down enamel. A non-foaming formula is preferable as dogs dislike foam. Also, consider toothpaste that comes in a tube with a flip-top cap for easy application without messing with long fur.

How we chose these picks

  • Evaluated ingredient safety and effectiveness based on veterinary dental guidelines.
  • Reviewed customer feedback on ease of use with long-coated breeds.
  • Considered flavor palatability and dog acceptance.
  • Checked for VOHC (Veterinary Oral Health Council) acceptance where available.
  • Assessed value for money and availability on Amazon.
  • Excluded products with xylitol or harmful additives.
  • Never ranked a product higher just because it pays a commission.

What to avoid

  • Human toothpaste: contains fluoride and xylitol, both toxic to dogs.
  • Harsh fragrances or artificial colors that may irritate sensitive skin or cause allergic reactions.
  • Toothpastes with excessive abrasives like silica that can damage enamel over time.
  • Products that require vigorous brushing, which can be stressful for long-coated dogs and tangle fur.

For more grooming advice, check out our dog guides and dog care products.

Why this matters

Long-coated dogs are more prone to dental issues because longer fur around the mouth can trap food and bacteria, making regular brushing with an enzymatic toothpaste especially beneficial.

The Options

Types Explained

Enzymatic Toothpaste

Contains enzymes that help break down plaque and bacteria, reducing the need for vigorous brushing. Ideal for dogs with long coats who may be sensitive to brushing.

Best for: Dogs that resist brushing or have mild dental issues

Non-Enzymatic Toothpaste

Relies on mild abrasives and brushing action to remove plaque. Often more affordable and available in various flavors.

Best for: Dogs that tolerate regular brushing and need basic cleaning

Gel Toothpaste

A gel formula that can be applied directly to teeth or a brush. Often non-foaming and easy to spread. Some gels offer long-lasting protection.

Best for: Dogs that dislike foam or have sensitive mouths

Natural/Organic Toothpaste

Made with natural ingredients like aloe vera, coconut oil, and herbal extracts. Free from artificial additives and chemicals.

Best for: Owners seeking chemical-free options for dogs with allergies
The Rankings

Top 5 Picks

#1
Virbac C.E.T. Enzymatic Toothpaste, Poultry Flavor
Best Overall

Virbac C.E.T. Enzymatic Toothpaste, Poultry Flavor

View on Amazon

This toothpaste is VOHC-accepted and uses an enzymatic system to reduce plaque and tartar. The poultry flavor is highly palatable, making brushing easier. It works without brushing for up to 12 hours, which is great for long-coated dogs who may resist brushing. However, some dogs may not like the taste, and it is a bit pricier than other options.

Check Price on Amazon →
#2
Petsmile Professional Pet Toothpaste, Chicken Flavor
Best for Sensitive Gums

Petsmile Professional Pet Toothpaste, Chicken Flavor

View on Amazon

Petsmile is the only toothpaste with the Calprox ingredient, which helps whiten teeth and reduce plaque without harsh abrasives. It is safe for dogs with sensitive gums and comes in a chicken flavor that most dogs enjoy. The downside is that it requires consistent brushing to see results, and the tube can be messy.

Check Price on Amazon →
#3
Nylabone Advanced Oral Care Toothpaste, Peanut Butter Flavor
Best Budget

Nylabone Advanced Oral Care Toothpaste, Peanut Butter Flavor

View on Amazon

This toothpaste offers good value with a peanut butter flavor that dogs love. It contains baking soda to help clean teeth and freshen breath. It is non-foaming and safe if swallowed. However, it is not enzymatic, so it may be less effective at preventing plaque buildup compared to enzymatic formulas.

Check Price on Amazon →
#4
TropiClean Fresh Breath Oral Care Gel, Peppermint Flavor
Best for Fresh Breath

TropiClean Fresh Breath Oral Care Gel, Peppermint Flavor

View on Amazon

TropiClean uses natural ingredients like aloe vera and green tea extract to fight bacteria and freshen breath. The peppermint flavor is refreshing and helps mask doggy odor. It is easy to apply with a finger brush. One limitation is that it may not be as effective at removing existing tartar.

Check Price on Amazon →
#5
Arm & Hammer for Pets Tartar Control Toothpaste, Beef Flavor
Best for Tartar Control

Arm & Hammer for Pets Tartar Control Toothpaste, Beef Flavor

View on Amazon

This toothpaste uses baking soda and enzymes to help control tartar and plaque. The beef flavor is appealing to most dogs. It is affordable and widely available. However, some dogs may not like the texture, and it requires regular brushing to maintain results.

Check Price on Amazon →
Before You Buy

Key Buying Factors

01

Enzymatic vs. Non-Enzymatic

Enzymatic toothpastes contain enzymes like glucose oxidase that help break down plaque and bacteria without mechanical scrubbing. They are ideal for long-coated dogs who may not tolerate thorough brushing. Non-enzymatic options rely on abrasives and brushing action.

02

Flavor Palatability

Dogs have strong preferences for flavors like poultry, beef, or peanut butter. A flavor your dog enjoys makes brushing less stressful. Avoid mint or citrus flavors that dogs often dislike.

03

Safety of Ingredients

Ensure the toothpaste is free from xylitol, fluoride, and artificial sweeteners. Look for dog-safe ingredients such as baking soda, enzymes, and natural extracts. Avoid harsh abrasives like calcium carbonate in high amounts.

04

Ease of Application

Toothpastes that come in tubes with flip-top caps or pump dispensers are easier to use without getting paste on long fur. Some products are designed for finger brushes, which can be less intimidating for dogs.

05

VOHC Acceptance

The Veterinary Oral Health Council (VOHC) accepts products that meet standards for reducing plaque and tartar. While not essential, VOHC-accepted toothpastes have proven efficacy.

Living With It

Care, Cost and Maintenance

Brushing Technique

Use a soft-bristled toothbrush or finger brush designed for dogs. Apply a pea-sized amount of toothpaste and brush in circular motions along the gum line. Focus on the outer surfaces of the teeth, as plaque accumulates there. For long-coated dogs, gently hold back fur to avoid tangles.

Introducing Toothpaste to Your Dog

Start by letting your dog lick a small amount of toothpaste from your finger to get used to the flavor. Gradually introduce the brush, allowing them to chew on it. Reward with praise and treats. Keep sessions short and positive to build acceptance.

Frequency and Consistency

Brush your dog's teeth at least 2 to 3 times per week, though daily is ideal. Consistency is key to preventing plaque buildup. If your dog resists, try using a dental wipe or finger brush with toothpaste. Regular dental care reduces the risk of periodontal disease.

Pro tip

To make brushing easier on a long-coated dog, use a grooming clip to hold back the fur around the mouth, and apply a small amount of toothpaste to a finger brush to minimize mess and tangling.

Frequently asked questions

How often should I brush my long-coated dog's teeth?
Ideally, brush your dog's teeth daily. At minimum, aim for 2 to 3 times per week. Long-coated dogs may have more debris trapped in fur around the mouth, so regular brushing helps prevent plaque and tartar buildup. Consistency is more important than duration; even a quick brushing session is beneficial. If your dog resists, start slowly and use positive reinforcement.
Can I use human toothpaste for my dog?
No, human toothpaste contains ingredients like fluoride and xylitol that are toxic to dogs if swallowed. Xylitol can cause rapid insulin release, leading to hypoglycemia, seizures, or liver failure. Fluoride can cause digestive upset. Always use a toothpaste specifically formulated for dogs, which is safe to swallow and has a dog-friendly flavor.
What flavor of toothpaste do dogs prefer?
Most dogs prefer meat-based flavors like poultry, beef, or peanut butter. Avoid mint or citrus flavors, which dogs often find unpleasant. Some toothpastes come in vanilla or malt flavors. Experiment with a few to see what your dog likes. A palatable flavor makes brushing easier and more enjoyable for your pet.
Is enzymatic toothpaste better than non-enzymatic?
Enzymatic toothpastes contain enzymes that help break down plaque and bacteria, providing protection even without vigorous brushing. They are particularly useful for dogs that resist brushing or have long coats that make brushing difficult. Non-enzymatic toothpastes rely on abrasives and brushing action. For best results, many veterinarians recommend enzymatic formulas.
How do I brush my long-coated dog's teeth without making a mess?
Use a toothpaste that is non-foaming and apply a small amount to a finger brush or soft toothbrush. Gently lift your dog's lips and brush in circular motions. For long coats, you can use a grooming clip to hold fur away from the mouth. Alternatively, use a dental wipe or a finger brush to minimize contact with fur.
What should I do if my dog refuses to have its teeth brushed?
Start by letting your dog taste the toothpaste from your finger. Gradually introduce the brush by letting them chew on it. Use positive reinforcement with treats and praise. Keep sessions short and end on a positive note. If your dog still resists, consider using dental wipes or a water additive. Consult a veterinarian or a certified dog trainer for additional strategies.
Are there any natural alternatives to dog toothpaste?
Yes, some natural alternatives include coconut oil, which has antibacterial properties, and baking soda mixed with water to form a paste. However, these may not be as effective as commercial toothpastes and lack enzymes. Always ensure any homemade option is safe for dogs and free from xylitol. For best results, use a vet-recommended toothpaste.
Can dog toothpaste expire?
Yes, dog toothpaste typically has an expiration date printed on the tube. Using expired toothpaste may reduce its effectiveness and could potentially harbor bacteria. Always check the expiration date before use and store the toothpaste in a cool, dry place. Discard any toothpaste that has changed in color, smell, or consistency.
How can I tell if my dog has dental problems?
Signs of dental issues include bad breath, yellow or brown tartar on teeth, red or bleeding gums, difficulty eating, pawing at the mouth, and drooling. If you notice any of these, consult your veterinarian. Regular dental checkups and at-home brushing can prevent many problems. Long-coated dogs may be prone to dental issues due to trapped debris.
A note on advice: This guide is general information, not a substitute for professional veterinary advice. Talk to your vet before changing your dog's diet or care routine, especially if your dog has allergies, kidney disease, pancreatitis, obesity, heart disease or any other medical condition.
Transparency

How we made this guide

How we chose. We compared the options on the factors that matter most for Dog Care Products, using manufacturer specifications, aggregated verified owner reviews and editorial comparison. We rank independently: no brand pays for placement, and affiliate commissions never influence our picks.

How it was written. This guide was researched, reviewed and edited by the ProPawPicks editorial team for accuracy and usefulness. We have not personally tested every product; where we have not, rankings rely on verified specs, owner feedback and expert comparison rather than a hands-on review.

Affiliate disclosure. ProPawPicks is reader-supported. If you buy through links on our site, we may earn a commission at no extra cost to you. See our affiliate disclosure.

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Some links below are affiliate links. If you buy through them we may earn a small commission at no extra cost to you. Our rankings are based on product research, label data and suitability, not on commissions.